Burger King uses real-time data to deliver Whoppers to drivers in traffic!
Burger King might have just broken into an entirely new market. It's called Hungry People in Traffic™ (HPT). For the first time ever, the Home of the Whopper tested real-time burger delivery to cars stuck in Mexico City congestion. The results were staggeringly positive, and BK is now looking to expand the trial service to new cities such as Los Angeles.
With the help of the We Believers agency, Burger King debuted "The Traffic Jam Whopper" in Mexico City, one of the most-congested cities in the world. According to AdAge, BK accomplished the feat with the help of several pieces of technology, including the Burger King app, real-time traffic data, Waze, and digital billboards.
Filed under: Maintenance,Ownership,Safety
Continue reading How to clean the inside of your windshield
How to clean the inside of your windshield originally appeared on Autoblog on Fri, 31 May 2024 16:14:00 EDT. Please see our terms for use of feeds.
Permalink | Email this | Comments
The 2017-18 auto show season is in full swing, with automakers introducing a number of new cars, trucks and SUVs at shows including the 2018 Detroit Auto Show and 2018 New York Auto Show. Many of these models ....
It's called the GPV Colonel, and it was originally manufactured by a company called General Purpose Vehicles in Michigan. A quick internet search shows the manufacturer builds several such vehicles designed for military use, but exactly how Yadlowsky and his partners came upon this particular machine is something of a mystery. Another quick internet search shows Yadlowsky and GPV headquarters are only about 45 miles apart, so that could have something to do with it.. ....
One particularly interesting bit regarded the shooting brake, which Nurnberger said, "we sort of started it and then realized to make a really good shooting brake we had to do a lot more engineering." Thus, the long-roof Vanquish actually has a longer wheelbase than the rest of the cars. According to Nunberger, the rear of the car is taken from a modular platform and is essentially a rear of a Rapide that has been added on. Of course, that required total reengineering, retesting, as well as re-crashing to bring it to production......
