JarAutoNews

Burger King uses real-time data to deliver Whoppers to drivers in traffic



Burger King uses real-time data to deliver Whoppers to drivers in traffic!

Burger King might have just broken into an entirely new market. It's called Hungry People in Traffic™ (HPT). For the first time ever, the Home of the Whopper tested real-time burger delivery to cars stuck in Mexico City congestion. The results were staggeringly positive, and BK is now looking to expand the trial service to new cities such as Los Angeles.

With the help of the We Believers agency, Burger King debuted "The Traffic Jam Whopper" in Mexico City, one of the most-congested cities in the world. According to AdAge, BK accomplished the feat with the help of several pieces of technology, including the Burger King app, real-time traffic data, Waze, and digital billboards.

read more...

Menu

Other News

Junior's Auto Repairs

The 2020 Porsche Cayenne Coupe Is More Cayenne Than Coupe

At launch, the Cayenne Coupe will come in three different flavors. The base model, which packs a turbocharged V6........

read more..

Junior's Auto Repairs

Kona

Control Kona from your favorite devices, or simply your voice. Available Blue Link® Connected Car Service complimentary for 3 years* Voice-activated search is just the beginning. Access remote lock, remote engine start with climate control, in-car maintenance scheduling, and more. It’s easy with Blue Link® Connected Car Service, in the car, on smartphone, smartwatch, Amazon Echo, and Google Home......

read more..

Junior's Auto Repairs

Groupon

Groupon Today! Great deals on auto part, accessories and more.

read more..

Image

Schedule Appointment Today!

Have your Vehicle Services or Repaired Today!