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Burger King uses real-time data to deliver Whoppers to drivers in traffic



Burger King uses real-time data to deliver Whoppers to drivers in traffic!

Burger King might have just broken into an entirely new market. It's called Hungry People in Traffic™ (HPT). For the first time ever, the Home of the Whopper tested real-time burger delivery to cars stuck in Mexico City congestion. The results were staggeringly positive, and BK is now looking to expand the trial service to new cities such as Los Angeles.

With the help of the We Believers agency, Burger King debuted "The Traffic Jam Whopper" in Mexico City, one of the most-congested cities in the world. According to AdAge, BK accomplished the feat with the help of several pieces of technology, including the Burger King app, real-time traffic data, Waze, and digital billboards.

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Junior's Auto Repairs

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Junior's Auto Repairs

American Car Brands and Consumer Reports' 2018

At the top are Lexus and Toyota once again, with the GX as the most reliable Lexus and the Prius C as the most reliable Toyota. Subaru, Kia, and Infinity have also stayed in the top six spots, though Mazda made a huge leap from 12 to number three. That leap, CR says, comes courtesy of Mazda “[working] out problems that plagued the CX-9 SUV and MX-5 Miata roadster.”....

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